[16
JAN 01] COVENTRY AND WARWICKSHIRE PROMOTIONS NEWS
Godiva
Sparks Ordering Frenzy
Calendars
featuring Lady Godiva and stunning shots of Coventry are being sold
all over the world to CWN readers after a huge surge of interest.
Ex-pats
from New Zealand, Australia and America have contacted the city’s
Tourist Information Centre with requests for the calendar after a
story about it was posted on CWN shortly before Christmas.
International
sales have previously been restricted to friends and relatives
buying the calendars in Coventry to post abroad.
It’s
the first time that international orders have come in via the
internet, and promises to be a good indication of how an on-line
shop being developed by CWN for Coventry and Warwickshire Promotions
will work.
Hilary
Hopker, who produces the calendar, said:
“They’ve
been selling well all over the world – and all of this is down
to the power of the internet.
“Ex-pats
have been very keen to get hold of them – demanding that they be
sent out immediately.
“The
Tourist Information Centre were very excited as it’s the first
time that they’ve had any internet sales.
“It’s
not too late to order a copy – there are a few left.”
CWN
is currently developing a tourism website for Coventry and
Warwickshire Promotions, which will include an on-line shop.
Mrs
Hopker added:
“It’s
a good indication that on-line sales will work very well. We do
the calendar to raise the profile of the city, and this obviously
helps spread the message across the world.”
To
order the calendar or anything else from the Tourist Information
Centre email tic@coventry.org
For
details about the calendar:
SEE
[22 DEC 00] ‘RAUNCHY’
LADY GODIVA TRAVELS THE WORLD
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