[04
JAN 01] JAGUAR NEWS
Jaguar
WILL Build The F-Type
Jaguar
has today announced that it will be building a new sports car by
putting the much-fancied F-Type into production.
Forty
years after the classic E-type was unveiled to the world, the birth
of the 21st century successor was announced at the Los Angeles motor
show.
It
first appeared as a concept car at the Detroit Motor Show two years
ago, and has been subjected to a rigorous study to see if it is
viable.
Eager
Jaguar fans will have to wait three years until it comes on to the
market.
The
F-Type was designed at Jaguar’s centre at Whitley in Coventry. It
has not yet been decided where it will be built, but workers at
Browns Lane are hoping to get the car.
Jaguar's
chairman, Wolfgang Reitzle, said the car would be the firm’s fifth
model.
Speaking
at the show he said:
"Jaguar
is one of the most evocative brands in the world and there is a
renewed commitment at Jaguar to create cars that stir people's
emotions.
“The
overwhelmingly positive reaction across the globe to last year's
concept has convinced Jaguar to build an all-new F-Type roadster.
"Due
to the unprecedented growth and intensity of new product
development at Jaguar today, it will take us around three years to
deliver the F-type roadster program to market.
“While
F-Type will embody all the passion and excitement of past Jaguar
roadsters such as XK 120 and E-Type, it clearly signals a fresh
direction for Jaguar sports cars in the future."
With
S-Type sales breaking every record in Jaguar’s history, and the
smaller X-Type ready to coming on sale later this year, bosses had
to be sure that the car would fit into the firm’s plans.
The
F-Type will be smaller and cheaper than the XK Series range of
sports cars and it will be part of jaguar’s drive to open up the
name to more people.
Jonathan
Browning, Jaguar's Managing Director, said:
"The
atmosphere at Jaguar today is vibrant, exciting and challenging,
as the rate of new product development continues at a dramatic
pace.
“Over
the next 36 months, Jaguar will launch 15 new or significantly
revised products and power trains. F-Type will be the sixteenth.
“From
a manufacturer that a mere three years ago had only a two- model
line up, this represents a massive investment in design,
engineering and manufacturing resource.
“Today,
Jaguar is the fastest growing of all car manufacturers, but this
growth is being managed very carefully to ensure that we sustain
our quality standards and do not over-extend the Jaguar
brand."
Ian
Callum, Jaguar's director of design, added:
“F-Type
represents one of the greatest design challenges in Jaguar
history.
“It
must capture the spirit, sensuousness and passion of the original
concept, reflect Jaguar's future direction and meet real world
packaging and performance requirements.
”The
challenge is to create a true 21st century successor to the
E-type, the icon of the 60s"
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